ANNAKATHAA

Annakathaa
The Story Of Food

Catering, Baroda, Gujarat, India.
August 2022
Introduction

Step into the world of culinary heritage reimagined. Annakatha is more than just a catering service; it's a journey through time, where every recipe tells a story steeped in tradition and culture. Join us as we unveil the rich tapestry of flavours and narratives behind this unique brand.

Meghana Ghatge Ghosh

Chef & Founder

Meet Meghana Ghatge Ghosh, the culinary maestro behind Annakatha. Hailing from the esteemed Ghatge family, Meghana's journey into gastronomy is a fusion of heritage and personal narrative.

Each recipe she crafts is a heartfelt ode to her upbringing, blending cherished childhood memories with a deep-rooted love for traditional flavours. Join us as we delve into the culinary heritage brought to life by Meghana's passion and expertise.

Recognizing that food is more than sustenance—it is an expression of culture, heritage, and creativity.

शिव निवास

"SHIV NIWAS"

Step into the heart of culinary heritage at Shiv Nivas, the cherished ancestral home of Meghana Ghatge Ghosh. Here, amidst the echoing laughter and aromas of bygone eras, Meghana's culinary journey found its roots. From the gentle guidance of her grandmother to the playful exploration of secret nooks and crannies, Shiv Nivas was more than just a house—it was a sanctuary of tradition and familial love.

Nestled within the walls of this storied estate lies the essence of Maratha culture and heritage, preserved in every recipe, every ingredient. It was here, amidst the timeless rhythms of daily life, that Meghana's passion for culinary artistry was kindled. Today, as the founder of Annakatha, she draws upon these treasured memories and flavours, infusing each dish with the soulful richness of her heritage.

Brand Identity

At Balarience Studio, we were honoured to collaborate with Annakatha, a brand deeply rooted in the culinary traditions of the Maratha culture. Our journey together was guided by a shared passion for storytelling and a commitment to preserving heritage in a modern context.

With meticulous attention to detail, we crafted a brand identity that seamlessly blended tradition with innovation. From the elegant strokes of the logo to the vibrant hues of the visual language, every element was thoughtfully designed to capture the essence of Annakatha's culinary legacy. Together, we embarked on a journey of discovery, inviting audiences to savour the flavours of Maratha cuisine while celebrating the rich tapestry of our cultural heritage.

Direction for visual narration

In "Design for Visual Narration," we don't just orchestrate photoshoots; we curate captivating narratives. For Annakatha, we not only defined the aesthetic language but also took the reins of the camera ourselves. This holistic approach ensures that every frame resonates with the brand's essence, offering a visual feast celebrating Maratha's heritage in all its glory.